DELTA JOURNALISTS’ AWARENESS AND PERCEPTION OF THE USE OF ARTIFICIAL INTELLIGENCE IN JOURNALISM PRACTICE IN NIGERIA
Abstract
This study examined the awareness, usage and perception of Delta state Journalists regarding artificial intelligence in journalism practice in Nigeria. Two theories – Technological Acceptance Model and Lazy User Model of Solution Selection – were the theoretical foundation for this study. The study adopted survey design. Using census sampling method, the population consists of 312 journalists in Delta State. 103 respondents formed the sample size. Among the findings of this study, it was found that journalists in Delta State were aware of the emerging use of AI for journalism practice, the aspect with the highest influence being automated content writing. Nonetheless, they perceive that AI will do more good to journalism practice in the state than harm, at such should be adopted and integrated into the already existing system. With these findings, it is recommended that media houses, individual journalists even the government should harness ways of adapting and integrating the use of AI for journalism practice in the state, and even at the national level.
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