ACESSMENT OF HUMAN RIGHTS RADIO AND TELEVISION CHALLENGES IN CONTENT DELIVERY IN THE DIGITAL ERA

Abstract

There has been a great development in digitisation over the last decade, which has caused a lot of improvement in the media but as the popular saying goes “everything that has an advantage must have a disadvantage”. The study is assessment of Human Rights Radio and TV challenges in content delivery in the digital Era the objectives of the study were to evaluate the level of awareness human rights radio personnel have about the digital switchover, to determine the level of compliance of  Human Rights Radio & TV with the switchover, to examine challenges with content delivery in Human Rights Radio and Television as a result of the Digital Switchover the theory adopted for the study was technological determinism theory(media determinism) and social responsibility theory while qualitative research and in depth interview were adopted as the research design. Findings from the study showed that although digitalization (adaptation of a system, process) is good it also has its own challenges but it also showed digitisation is generally better than analogue broadcasting. The researcher concluded that the said radio station has a major issue in this era because they can’t seem to get the right equipment due to lack of funds. Based on the findings it was recommended that the radio station partner with non-governmental organisation in order to raise funds to get the necessary equipment for smooth running of the organisation.