REPORT RESULTING FROM FOCUS GROUP DISCUSSION (FGD) BY THE PGD STUDENTS OF DIGITAL MEDIA COMMUNICATIONS CLASS OF 2022/23 SESSION, DEPARTMENT OF MASS COMMUNICATION BINGHAM UNIVERSITY WHICH EXAMINES THE ROLES AND INFLUENCE OF CREATIVITY AND VISUAL THINKING I

Ayotomiwa Ayodele, Doreen Donald, Jemila Adegunlola, Paul Gwary, Nzegwu Austin Gozie

Abstract


This group work identifies the growth of visual and creative thinking and growth these concepts in foreign settings compared to African settings, the unique trends and issues resulting from said growth or lack thereof and the overall influence it’s had over the course of history on both sides. Incorporating evidence from historical practices, belief systems and even modern ones, this exercise, by the time of its conclusion, aims to provide insight on how creativity and visual thinking and how its influence has aided the development of these foreign settings beginning from rudimentary and archaic practices, principles and beliefs and evolving into more scientific, modern, and fact-based creative practices and pursuits.


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