INFLUENCE OF THE NEW MEDIA ON JOURNALISM PRACTICE

Adelabu Omowale (PhD), Olaimolu Olaolu Olaruku

Abstract


The advent of the new media has seriously changed the practice of journalism in the society. This paper seeks to examine how the new media has altered the practice of journalism. The theoretical framework adopted is McLuhan’s technological determinism. The data for this work was gathered from secondary sources. While some people are enjoying the benefits the new media has brought to journalism practice, some believe that it has served as a big threat to the survival of traditional media and that it is also difficult to regulate. However any journalist or media house that ignores the new media would not be able to compete with other media houses and journalists. The earlier the new media is adopted by journalists, the better for them. The paper recommends that traditional media that have not taken up the new media should do and the federal government should find a way to regulate the new media.


Keywords


New media, journalism, and practice

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References


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